3. Features of E-commerce

When using eCommerce, several key things should be checked on to make a website efficient for a consumer to use. According to Happy Sharer (2023), he states that there are 6 key features a web developer should put in mind.

1. Security features.

This is to ensure that the consumer's information is secured and safe at all times to avoid any ethical hacking into their information by unknown users.

2. User account features. 

This feature is to help a consumer to log on the website easily by helping them to save their personal logins safely.

3. Shopping cart features.

The purpose of this feature is to help the consumer easily browse through products and add them to a cart where they can easily find them and pay at once.

4. Search and Navigation features.

This makes work easier for the consumer to narrow down the search for a more specific item they need to purchase. This is commonly used using a filter, whereby they can search items according to a certain category or pricings.

5. Payment processing features.

This feature is of at most importance as it helps in making a safe purchase of an item from the consumer's personal bank account to the website, for the consumer to make a secured payment online.

6. Analytics feature.

This feature helps a consumer in making new decisions and exploring on what could be of good use to them according to the recent payments they have made.

REFERENCES.

HAPPY, S(2023)What are the features of E-commerce. [Online]. Available from: https://www.lihpao.com/what-are-the-features-of-e-commerce/ [Accessed on 19/01/2023].